A Gem of an Idea
CBC Quebec series of monthly workshop
Overview
CBC Quebec is creating a monthly workshop series with library partnerships that consists of monthly screening, meet-ups, hands-on news, and writing exercises. It is to promote CBC's content as well as ignite new interest in participants. CBC Quebec is looking for the branding of the workshop to give off the tones of colour block, fresh, and fun.
The concept design for A Gem of an Idea plays on the CBC gem logo, mirroring how participants are able to find their creative gems. The collage uses graphic elements and photos which gives an idea to the audience how much creativeness is being expressed during these workshops. The template design includes white space and felxibility for in-house edits to be made for various future workshops. The design has flexibility in how it does not target one specific aspect of the workshops, but it remains vague and broad to cover a large variety of topics.
Scope
- Brand & Strategy
- Digital & Social Design
- Print Design





